If “content is king”, as Bill Gates famously proclaimed, why are so few businesses embracing it as a way to reach their customers? I can imagine that for many businesses, the thought of

If it is done well, customer support can be a massive competitive advantage for your business. While I can’t claim to be an expert on customer support, I feel well positioned to

(Cover photo: December, 2013 — Packing mailing tubes for Teach Starter’s free poster promotion in January.) Before Teach Starter [https://www.teachstarter.com/] ever existed, I always knew that I wanted to start

Starting a business can be a scary proposition. The odds are overwhelmingly stacked against you. According to the Australian Bureau of Statistics [http://www.abs.gov.au/ausstats/abs@.nsf/mediareleasesbytitle/950EC94DB899312ECA2573B00017B8F4] , more

For five years I spent all but a handful of days working on the development of the Teach Starter website [https://www.teachstarter.com/]. As technical co-founder, it was my job to continually