
ImaliClick
An embedded "1-click" insurance checkout API for travel and online commerce businesses in Africa.
Private company- Sector
- Insurtech
- Founded
- 2020
- Invested
- Feb 2022
- Formerly
- ImaliPay
ImaliClick builds embedded insurance for Africa. Its "1-click" checkout API lets insurers, airlines, travel agents and visa booking agencies offer insurance at the point of purchase, either as an opt-in during booking or through a hosted microsite. Products include medical and health cover, baggage protection, repatriation, and flight cancellation or delay cover.
The company was founded in 2020 as ImaliPay by Tatenda Furusa and Sanmi Akinmusire. ImaliPay initially offered financial products to gig workers before the business concentrated on embedded insurance under the ImaliClick name, starting with travel and hospitality. It operates in markets including Kenya, Nigeria, South Africa and Zimbabwe.

